Promoting Behavior-Based Energy Efficiency in Military Housing

3,21

MB

79

stron

6323

ID

U.S. Department of Energy

1999

rok

Contents

Preface iii

Acknowledgments . iv

1.0 Introduction 1

1.1 Background 1

1.2 Purpose and Audience . 1

1.3 Scope and Use 1

1.4 What the Handbook Contains . 2

2.0 Energy Efficiency in On-Base Military Housing 2

2.1 Drivers . 2

2.2 Characteristics of Military Bases and Populations 3

2.3 In Summary: Energy Efficiency in On-Base Military Housing . 5

3.0 Planning the Effort 6

3.1 Resources Required . 6

3.2 Options for Approaches . 8

3.3 In Summary: Planning the Effort . 9

4.0 Designing and Executing a Campaign 10

4.1 Establish Goals . 10

4.2 Establish Objectives . 10

4.3 Set a Budget . 11

4.4 Set a Schedule . 11

4.5 Understand Your Base Setting by Talking with Residents and Officials . 12

4.6 Consider a Pre-Survey 14

4.7 Identify Desired Behaviors . 15

4.8 Select Themes, Messages, and Visuals . 17

4.9 Choose Communication Channels . 19

4.10 Identify Motivators and Incentives 20

4.11 Get the Word Out . 22

4.12 Conduct Activities and Involve Residents 24

4.13 In Summary: Designing and Executing a Campaign . 26

5.0 Evaluating and Reporting on the Campaign . 27

5.1 Mid-Course Evaluation 28

5.2 Final Evaluation . 29

5.3 Factors that Affect Energy Use Results. 31

5.4 Reporting on and Publicizing Results . 32

5.5 In Summary: Evaluating and Reporting on the Campaign . 33

6.0 Sustaining the Effort 34

6.1 Reaching Newcomers. 34

6.2 Self-Motivation 35

6.3 Commitment. 35

6.4 Feedback through Mock Billing 36

6.5 Institutionalization 37

6.6 In Summary: Sustaining the Effort . 37

7.0 Reference Materials and Resources 38

Appendix A: Typical Budget Items for a Campaign .A.1

Appendix B: Examples of Printed Information Materials B.1

Appendix C: Survey Examples C.1

Appendix D: Example Video Script . D.1

Appendix E: Additional Resources. E.1

Appendix F: Process for Accounting for Weather Effects in Energy-Use Data F.1